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Digital Self-Assessment Tool - Business Reputation
Digital Self-Assessment Tool - Business Reputation
Contenido
This activity was developed as part of the European RepUtAction project and is aimed at leaders of micro and small businesses, startups, and entrepreneurs who want to evaluate and strengthen their company's corporate reputation.
Through a 15-question online self-assessment, participants can reflect on their current practices in market orientation, communication, and online credibility, and receive personalized feedback to improve their company’s image and strategic communication efforts.
🎯 Activity Objectives
- Assess your company’s level of corporate reputation readiness;
- Identify key strengths and areas for improvement;
- Receive tailored recommendations to enhance your branding and communication strategy;
- Earn a personalized digital badge based on your reputation readiness level.
👥 Who Is This For?
Entrepreneurs, startup founders, micro and small business owners, communication professionals, and anyone looking to improve their company’s visibility, credibility, and market trust.
Access the Digital Self-Assessment Tool here:
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Activity Description
This activity, developed as part of the European RepUtAction project, offers leaders of micro and small businesses and startups a digital self-assessment tool to measure their company's readiness in terms of corporate reputation.
Through a questionnaire consisting of 15 multiple-choice questions, participants will be able to:
- Assess their knowledge across the three core areas of corporate reputation: market orientation, public relations, and online credibility;
- Better understand their strengths and areas that need improvement;
- Receive personalized recommendations on topics to further explore to strengthen their reputation strategy;
- Earn a personalized digital badge certifying their level of corporate reputation readiness.
Category of Interest
- Entrepreneurship and Business Management
- Skills Participants Will Improve
- Corporate Reputation Management
- Strategic Communication
- Corporate Branding
- Digital Competence
- Public Relations
- Online Reputation
- SWOT Analysis
Complete your Self-Assessment here:
Tareas
Tarea no.1
Evidencia verificada por: Un organizador de actividades
Task 1 – Complete the Online Self-Assessment
1. Access the self-assessment tool at:
👉 https://reputaction-project.eu/?page_id=398
2. Answer all 15 multiple-choice questions on:
3. At the end, you will receive:
- A personalized feedback report with recommendations
- A digital badge certifying your level of corporate reputation readinessge
Habilidades
ESCO
#communicate strategic plan
ESCO
#responsabilidad social de las empresas
ESCO
#tecnologías de la información y de las comunicaciones
ESCO
#asesorar sobre las relaciones públicas
ESCO
#elaborar estrategias de relaciones públicas
Carrera y preparación para el trabajo
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Tiempo para completar: 20 minutos
Compartir:
Organizadores
Câmara de Comércio Italiana para Portugal
Badgecraft alberga esta plataforma y la desarrolla junto con organizaciones líderes educativas. El consorcio Europeo desarrolla esta plataforma con la cofinanciación del programa Erasmus+ de la Unión Europea.
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